The Impact of Changing TCPA Law on Your Prospecting | ATL Mastermind #511

This episode of the ATL Mastermind Podcast focusses on recent changes in TCPA regulations and their impact on real estate professionals. Matt Millia from Appointments Today provides an in-depth presentation on compliance with new TCPA laws, including the risks of calling individuals on the Do Not Call (DNC) list and the emergence of litigator traps. He discusses strategies for real estate agents to stay compliant while leveraging omnichannel marketing, including retargeting ads and email campaigns. Matt also introduces services such as administrative support, virtual assistants, recruiting, and training for inside sales representatives. The episode includes practical advice for staying top of mind with prospects and minimizing the risks associated with the new regulations. Testimonials and success stories from clients who have benefited from these strategies are shared, highlighting the importance of consistent and compliant lead generation efforts.

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Chapters

• 0:00 Welcome and Introductions
• 3:46 Matt’s Presentation Begins
• 9:11 The Importance of Omnipresence
• 11:49 Overcoming Call Reluctance
• 12:42 The Benefits of ISA’s
• 15:57 Impacts of TCPA Changes
• 20:13 What Makes Appointments Today Unique?
• 23:54 Conversion and Closing Expectations
• 25:30 Omnipresence Leads to Success
• 26:30 Cash Flow Expectations
• 27:34 Benefits of Hiring Qualified Callers
• 30:50 “I’ve Heard All Of This Before...”
• 33:25 Common Reasons to Hire an ISA
• 33:51 Appointments Today Pricing and Savings
• 35:50 Tim’s Insights on Market Change
• 41:52 Q&A – Emailing Addresses from Public Affidavit of Death
• 43:18 Phone Number Not On DNC? Avoid AI & Multi-Line Dialers
• 44:15 Jim’s Success Story
• 46:52 Print Mail Marketing to DNC Leads
• 52:22 The Increase of Known Litigators
• 54:46 Advice Against Text Marketing
• 1:00:04 Success with Door Knocking Local PR’s
• 1:01:33 Understand TCPA Laws of Your Market